Growth potential
MIDDLE EAST terms of savings they can earn .”
Additionally , aswaaq ’ s commitment to its customers has also been strengthened through a partnership with Noor Bank . The launch of the Noor Credit Card has provided a multitude of advantages to its customers . “ Our loyalty programme is built on a one-step format , which is 1 % return on any purchase below AED 1,500 during the period of a month , a 5 % return on any purchase below AED 3,000 a month and 10 % return on any purchase above AED 3,000 in a month ,” continues Al-Khoori .
Growth potential
With such focus on providing an exceptional customer experience , aswaaq is continuing to look at areas of further growth . With plans to build four new community centres in 2018 , the company is also behind the construction of a new distribution centre .
“ The distribution centre will be 300,000 sq ft and is expected to open by the end of 2019 ,” reflects Vijayan . Placed in the centre of Dubai , the facility will seek to service aswaaq ’ s operations , such as its supermarkets , online centres and trading businesses , enabling it to further cater to the rising demands of its customers for years to come .
“ Looking at how things are moving , especially here in the UAE , people ’ s lives are becoming busier . The hypermarket concept is still strong , but people are turning more towards convenience and even online , although not much right now . But , we see the times moving more and more towards online and having the convenience of getting things done faster ,” concludes Al-Khoori .
“ Time is expensive and is something our customers are acutely aware of . This was one of the first things that we stacked on when we gauged the look of our store to become something friendlier in terms of something that will hold your customers in place now and in the future .” www . gigabitmagazine . com 227