ASIA
Competitive edge
Through blending traditional ways of working with new ideas and technologies , DTA ’ s working culture and subsequent development and training of employees , has consequently undergone significant change .
“ We are continuing to upscale our existing people in new technologies . This is an ongoing task which we do internally and with external support ,” notes Beck .
“ We also looked at the skillset in the market and employed people who had the required skill sets and brought them into the company . We have now built up skills on analytics , artificial intelligence and virtual and mixed reality . We are also taking on new people for our connectivity platform and for our connectivity for our trucks .”
It is clear that DTA will continue to disrupt the commercial vehicle industry , where it will seek to develop increasingly connected , tech-driven products and services for its customers . However , speed will remain essential in such a competitive space .
“ This is a challenge , but we want to take that challenge and see how we can move forward and combine these elements with the new technologies coming in for our customers and for our organisation ,” concludes Beck .
“ We will need to see how we can further use technology to transform the organisation , our business model and how it will enable us to create new business services in the future .” www . gigabitmagazine . com 87