‘ JustGiving is one of the world ’ s largest online sites for supporting charitable causes . The organisation turned to AWS to run its test and production environments ’ more data points and uses only the computing power it needs , helping the cost-conscious organisation save money .
Next , we see websites and digital properties , analytics , and mobile applications moving to the cloud . It ’ s never been easier and less expensive to collect , store , analyse and share data than it is with the cloud . The Financial Times ( FT ) has been using AWS to cut data warehousing costs by 80 % and completely revolutionise how they offer content to customers . The FT now can run analytics on all their stories , in near real time , personalising their digital products and giving readers a more tailored reading experience .
The third set of applications are mobile as most companies have employees and customers that go between laptop or desktop and tablet and phone . Most applications weren ’ t built with those various interfaces in mind . Transport for London ’ s ( TfL ) has been able to build a website with a greatly improved user experience across mobile , tablet , and desktop that can scale up to 30x normal traffic in busy periods and now supports 81 % of Londoners and over 20mn visits per month using AWS .
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