Aaron Lee
The philosophy underpinning the success of the app is based around ease of use . “ We would like to use our online apps to enhance the ultimate convenience of the customer experience , and put the structure of loan processing purely online .” Hong Kong citizens will be able to use the app with their Hong Kong ID card , even the newly-issued one for part of the population , with its embedded hologram .” says Lee . “ The Hong Kong ID card is the key and eases the whole application process . You apply for the loan and then go through the application procedure
Aaron Lee
EXECUTIVE PROFILE
Aaron Lee is responsible for formulating digital transformation services strategies and deploying fintech and DX solutions , including , but not limited , to digital and online , AI , Big Data , blockchain , cognitive and machine learning and robotic process automation , to transform UA ’ s capabilities in finance services innovations , strengthening the company ’ s market leading and drive business revenue . Since 1998 , he has occupied senior regional management roles in firms such as Atos , Microsoft and Sybase , in which provided enterprise advisory consulting and business services to a portfolio of sizable clients within the Asia Pacific and Greater China regions . He is an expert in digital transformation , with more than 24 years of experience in IT strategic planning , project management and strategic partnership and alliance formation with first tier IT Solution providers . He graduated from the Said Business School of Oxford University and Staffordshire University .
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