Technology Magazine April 2024 | Page 12

MONTH IN REVIEW

APPLE ' INVESTING HEAVILY ' IN GEN AI STRATEGY , SAYS TIM COOK
Apple plans to disclose more about its plans to implement generative AI ( Gen AI ) into its products later this year , according to Chief Executive Officer Tim Cook . In a call with analysts , reported by Reuters , Cook said that Apple sees " incredible breakthrough potential for generative AI ,” adding that the company is “ currently investing significantly ” in the area .
HOW HITACHI VANTARA IS POWERING THE LAS VEGAS SPHERE
Since the first Sphere venue opened in Las Vegas in 2023 it has become a new landmark in the city , powered by cutting-edge technologies . Now , Sphere Entertainment Co . – the company behind the landmark – and technology company Hitachi Vantara have revealed details on how the companies leverage Hitachi Vantara ’ s data processing software to help power the Sphere ’ s extensive LED screens .
12 April 2024