Technology Magazine April 2026 | Page 81

“ While LLMs have clearly transformed the consumer web browsing experience, that impact has yet to translate into broad enterprise value”

Alan Jacobson, Chief Data & Analytics Officer, Alteryx
Make or break Enterprises that take a thoughtful, strategic approach to AI rollouts are best positioned to move beyond the hype and achieve meaningful impact. By doing what’ s necessary to deploy Gen AI effectively, they can ensure they’ re not left behind as applications mature across th eir industry. A gap between technology investment and ROI is common with emerging innovations.
In the case of LLMs, however, that gap is already beginning to close, thanks to the technology’ s capabilities and the tangible results delivered by organisations that know how to leverage it effectively. The challenge for enterprises serious about AI success is clear: strive to join the small but exceptionally successful group realising millions of dollars in ROI from LLM deployments, while avoiding the pitfalls that derail most projects.
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