CUSTOMER-FIRST
ASIA via ATMs . ATMs in Japan are not just cash machines , but provide many services . Being able to take advantage of that provides convenience for our customers ,” explains Moorefield .
“ Leveraging new payment strategies that banks are developing allows us to provide instant payments to customers , without waiting for a night-time batch routine from a bank . We ’ ll be able to pay customer claims almost immediately in certain cases . These are the kinds of things we are able to take advantage of because the ecosystem in Japan is developing quickly across the financial services industry .”
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From its innovative product offerings , to being awarded the Computerworld Smithsonian Award for Excellence in Technology , Aflac has always sought to look at customer data and related pain points to prioritise and transform the customer experience through an Agile methodology .
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