processes from start to end . For sales and field service management we mainly use Salesforce . This allows us to have a 360-degree view of our customers and to put them in the centre of all we do . From service case management to field service planning & execution to seamless customer interactions - with Salesforce we ' ve been able to digitalise our processes , gain more control and transparency over the customer journey , and respond quicker to customer requests and preferences ”. ABB recognises that innovation is stronger when collaborating with partners and customers . The Robotics and Discrete Automation business recently joined the Open Manufacturing Platform , a consortium driving innovation across manufacturing community and value chain , he adds .
When Brave Control Solutions became the first Canadian company to win an ABB Value Provider Solution Award ( for developing a new process that introduces more customisation and flexibility into the construction industry ) it underlined how ABB ' s systems integrator partners can help to provide sector expertise , says Strotgen . “ We aim to couple their knowhow with our products and support to offer customers top-class solutions ”.
The line between the commercial and academic worlds is blurring , and ABB works with several universities and R & D institutions around the world on new applications for its technology . A good example is ETH , the Swiss Federal Institute of Technology in Zürich . ABB is part of ETH ’ s “ Robot X ” programme , which aims to train new talent and develop future robotic technologies for different industries . ABB has already been working with ETH to develop robotic fabrication solutions for architecture and construction , which has led to a joint project between ABB , ETH and Schindler Lifts to develop an AI-enabled robotic system for building lift shafts .
EXECUTIVE BIO
ARNO STROTGEN
TITLE : GROUP VICE PRESIDENT , SERVICE & DIGITAL PLATFORM , ROBOTICS AND DISCRETE AUTOMATION
INDUSTRY : ROBOTICS , AUTOMATION AND DIGITAL SERVICES
Arno is the Group VP of
Customer Service & Digital Platform for the Robotics & Discrete Automation division , a unit with over 1,600 service specialists located across 53 countries . He has over 26 years experience in service , digital , sales and general management . Before assuming his current position , he was General Manager for ABB ’ s Robotics Business in Spain . Prior to that , Arno held several managerial positions in Mexico and Germany .
Arno has an MBA , from IMD Lausanne in Switzerland and a Bachelor of Science in Industrial and Systems Engineering from Tec de Monterrey in Mexico .
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