ABB ROBOTICS
Though automation opportunities are apparent in almost every business today , when invited to suggest which markets are likely to benefit most , Arno Strotgen suggests five potential targets :
• New applications such as electric vehicle ( EV ) manufacturing and an expanded offering in machine automation . Track systems , machinecentric robotics , and vision are high growth areas .
• Increased complexity of manufacturing . The growth of e-commerce is creating increased complexity in logistics , for example , driving investment in intralogistics automation systems ( integrating the processes that occur within a company during product handling ). ABB is uniquely positioned to support both end-customers and integration partners in the logistics industry with strong knowledge of applications , modular solutions , and the widest service and support network .
“ With Techsee , by simply sending our customers an SMS , we establish a secure connection to support them remotely with augmented reality ”
ARNO STROTGEN GROUP VP , SERVICE & DIGITAL PLATFORM , ROBOTICS & DISCRETE AUTOMATION , ABB
• Customer segments with limited or no robotics and automation knowhow . SMEs , healthcare , and of course construction ( see above ) are all examples .
• Cobots ( collaborative robots that work alongside people ) offer substantial scope for growth due to their ease of use and utility . They are especially attractive for small to medium enterprises .
• As data management delivers insights that improve performance , productivity , and reliability ( and , for some industries , traceability ), customers ' reliance on digital services will continue to grow exponentially .
84 August 2021