Technology Magazine August 2024 | Page 203

streamlining complex workflows , AI platforms free up valuable human resources to focus on higher-level strategic initiatives . This not only boosts overall productivity but also enhances job satisfaction by allowing employees to engage in more meaningful , creative work .
Dr Hardy Kremer , VP of Data Science and Data Engineering at Ommax , highlights the transformative potential of AI platforms : “ AI platforms play a crucial role in digital transformation by serving as enablers that help organisations become more data-driven . These platforms provide the necessary tools and infrastructure to collect , analyse and derive insights from companies ’ diverse data sources , facilitating informed decision-making and use case implementation .”
Unlocking data-driven insights AI platforms excel at processing and analysing vast amounts of data at speeds far beyond human capability . This enables businesses to gain deeper insights into market trends , customer behaviour , and operational inefficiencies . Armed with these insights , companies can make more informed decisions , develop targeted strategies , and respond swiftly to changing market conditions .
Peter van der Putten , Director of Pega AI Lab , emphasises the importance of a holistic approach to AI implementation :
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