DIGIB
Maarten Stramrood , CDO at Brenntag Group and Managing Director of the DigiB innovation hub , discusses the ongoing digital transformation of the world ’ s largest chemical and ingredients distributor
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A wave of digital transformation is sweeping across the global business landscape , driven by the rapid technological advancements of Industry 4.0 and the Information Age . From cutting edge robotics to paperless invoicing , companies across every industry are racing to galvanise meaningful change that improves efficiency , increases transparency , and translates into greater value for employees , suppliers , partners , customers and shareholders .
Digital transformation is no mean feat . It can be an exhaustive , top-down process that reshapes the internal workings , culture and even purpose of an organisation ; it can be a revolution . More often , however , the process more closely resembles something different – something slower , and more considered : evolution . Embodying this process is German chemical and ingredients distributor Brenntag Group and its innovation hub , DigiB .
DECEMBER 2019