Technology Magazine December 2021 | Page 269

CAREEM

“ There ’ s a lot of excitement at Careem and a lot of madness and speed ”

QASIM AHMED HEAD OF IT INFRASTRUCTURE , CAREEM
Partnerships for improved growth and development Although Careem has been successful with its development and expansion , it has achieved this with the help of its partners that provide services to boost company areas .
Recognising the need for the company to understand its customer base more effectively , Careem partnered with Genesys to streamline its customer service operations .
“ In our region , people like to have interactive discussions ,” explained Ahmed .
Careem offers free Wi-Fi in all UAE Careem cars
“ For us , it was imperative to offer that kind of great customer experience , hence having a contact centre and customer care was an essential part of our growth that helped us to stay relevant to our customers . It helped us understand their concerns and make sure that these things are cascaded down to our engineering and product teams so that our products and services are aligned with our customers ,” he continued .
By helping Careem build and deliver the customer service it wanted , Genesys has helped the company improve its operations based on the wants and needs of its customers .
To support its onboarding process , Careem sought a partnership with identity provider Okta .
“ Our partnership with Okta resulted in a better onboarding experience , streamlined processes and quick and agile integration with any third-party systems .”
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