Key considerations when implementing a digital strategy

As more companies turn to digital technology as a driving force for economic prosperity , we explore the best practices for an effective digital strategy

WRITTEN BY : CATHERINE GRAY

Digital strategy has become an expansive term in recent years , particularly in the wake of the Coronavirus pandemic where the uptake of digital technologies in business has been critical to ensuring operations run smoothly to facilitate remote working .

A survey by McKinsey highlighted that the pandemic has increased the pace of business . Shedding light on the critical nature of technology post-pandemic , it also showed that technology capabilities are critical to companies ’ COVID-19 exit strategies as well as preparation for the future .

44 December 2021