data governance in ensuring long-term AI reliability . As he describes , there is a temptation for organisations to ‘ jump in at the deep end ’.
“ In reality , poor quality data leads to incorrect outcomes . Without appropriate data governance to support a self-service model for data consumers , organisations risk creating data insights that are damaging in the short-term ,” Tooley describes . “ While in the long-term , it reduces the potential credibility of AI technologies .”
Effective data governance goes beyond the immediacy of deployment and also plays a role in ensuring ongoing reliability . Webster underscores this point : “ Data governance includes continuous monitoring and management of the data feeding the AI
ZOË WEBSTER TITLE : AI DIRECTOR COMPANY : BT GROUP LOCATION : UNITED KINGDOM
As AI Director at BT , Webster ’ s cross-cutting role in the digital team involves putting in place the capability and capacity needed to address the opportunities around data and AI to generate more value or customers . technologymagazine . com 117