# techUKTalks | Nicola Hodson , CEO at IBM UK & I
WATCH NOW there are not very high . But if I ’ m a business , for instance a bank or a healthcare provider , and I ’ m helping you to make a decision or giving you information , I ’ d better hope it ’ s going to be right . I ’ d better hope it ’ s going to be explainable and that it ’ s not treating you any differently because of who you might be .
Businesses absolutely need consistent AI , and that ’ s our specialist space , and that ’ s where we believe watsonx really comes to the fore .
Q . TELL US ABOUT THE IMPORTANCE OF ETHICS WHEN IT COMES TO BUILDING AI MODELS
» We spend a lot of time talking about AI regulation and AI ethics to make sure that we can exist within a framework that supports the responsible development of AI . You have to think about the components of responsible AI at the get-go , not once the genie ’ s left the box .
If you think about responsible AI , it ’ s really important that we work in every country where we operate – with the government , with regulators , with other partners and with industry and academia – to make sure that we ’ ve got a regulatory environment that fosters the development of responsible AI .
For us , that means you regulate the use case and not the algorithm . Many countries are going down the former route . We think the UK is on the right track going down the route of regulating the use case which might be where you , as a human , interact with the AI .
We think AI regulation has to be done by specialist regulators . The FCA or the PRA need to regulate banking and the financial services sector because they know about the sector , they know the risks . It doesn ’ t make sense to have a new regulatory body when you ’ ve got people steeped in that industry .
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