Technology Magazine February 2019 | Page 110

SAP

Jesper Schleimann , Digital Transformation Officer , EMEA North at SAP and Joachim Aertebjerg , CTO / Direct Technical Solution Sales at Intel discuss digital transformation through strategic partnership

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T echnology continues to transform business across all industries and in response , businesses the world over have changed their entire perspective and approach to the value of tech . From some of the leading industry players right down to SMEs , digital transformation continues to define the conversation . Embarking on and navigating these digital transformation journeys is no small feat and so companies look to strike key strategic partnerships in order to collaborate , innovate and unlock the potential of digitisation .

Jesper Schleimann , Digital Transformation Officer , EMEA North at SAP , believes that digital transformation is not a new phenomenon and that it serves to highlight that shift in perspective as to what technology actually means to a business . “ As an IT professional , of course I can say it ’ s nothing new because it ’ s been a part of my whole career ,” he says . “ However , IT has moved from something that supports the strategy to becoming the strategy in itself . It has created a dilemma for business-
FEBRUARY 2019