LOOKING TO THE FUTURE
EUROPE
the development of Telenet ’ s online space and app development .
LOOKING TO THE FUTURE
“ I think all big companies that have been around for 20 + years are going to have the same journey with the same challenges ,” Macdonald continues . “ People are going to have to be really brave in every industry . There will be a delicate balance of maintaining the quality roadmap on existing products and services while digitally transforming at speed to improve customer service .”
This change , even in the way industries are viewed as a more homogenous layer of digital transformation , will mean people have to adapt . “ The skill sets we have valued won ’ t go away , but people will have to change their way of working ,” Macdonald adds . “ Digital is a massive industry right now , and Liberty has an interesting combination of having the reach of a global company but also a place where you can get things done . There ’ s energy , ability and drive . You ’ ve just got to do your thinking : where is the market going ? How do we support our customers on this journey ? There ’ s a lot of good energy . Good stress . And that drives creativity and innovation !”
37
www . gigabitmagazine . com