Technology Magazine February 2021 | Page 103

Wilde talks at length about the innovations coming out of SAP and the 5G Council and why , as the company celebrates 50 years in business , it is important for it to be seen at the leading edge of technology .
“ We ’ re fundamentally changing how we ’ re going to market and how our customers go to market and innovate together ,” he says . “ So rather than thinking about sequential innovation or step-by-step improvements to a given platform , one of the benefits of 5G is that you can think differently .”
Wilde cites Tesla , Lyft , and Uber as examples of companies that have disrupted their markets in a short space of time , taking leadership positions in established industries , by thinking differently .
“ It ’ s not just a question of improving your revenue or improving your profitability . Really the key question is around survival , right ? If you could easily be disrupted by a 5G and edge solution – whether it ’ s in retail , manufacturing , transportation , entertainment – there ’ s a number of new capabilities that can come to life ,” says Wilde .
“ We really feel that it ’ s not just a question of incremental improvements or enhancements to how you ’ re operating , you know , another 10 % or 20 % more in sales or improving your bottom line by a few percentage points in terms of operational efficiency . There ’ s the question of will you be able to survive a key challenger in your market . So we ’ re helping our customers think differently and be much more aggressive around how they think about innovation .”
With public 5G networks rolling out globally , and private networks being implemented in large sites for manufacturing and retail , for example , 5G is making progress , but when are we going to realize its full potential ? In a previous interview with us , Wilde talked about a watershed moment , but when does he think that will be , and what will it look like ?
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