Technology Magazine February 2022 | Page 54

SUNRISE | UPC
Perfect partners Sunrise UPC converge 5G technology and the best gigabit broadband network to become the national champion in Switzerland

The drive to be Switzerland ’ s top telecommunications company and ‘ national champion ’ is within touching distance for Sunrise UPC — who count tennis legend Roger Federer as one of their brand ambassadors — and are the new partner of the Swiss-Ski team as they prepare for the Olympics .

Seeded two is no longer an option for Sunrise UPC . The company is one step closer to becoming the leader for communications and entertainment in the country following the epic merger in 2020 when 5G technology from Sunrise converged with the best gigabit broadband network in the form of UPC .
“ Together more Wow ” is what the customers of Sunrise UPC are now promised by Fabio Pellegrino , Senior Director , Platform Delivery , who describes himself as “ not your traditional IT guy ” as he comes from a background in customer care , which gives him first-hand knowledge of providing a first-class customer experience .
“ I am able to bring emotional intelligence to my role in IT and like to use technology as an enabler for our customers to have the best experience . IT is all about the customer experience nowadays ,” said Pellegrino from his office in Zurich .
Pellegrino is excited by the potential power of the two companies coming together , which he says will offer “ intelligent connectivity of the future ”. In one of the largest mergers of two companies in recent
Fabio Pellegrino Senior Director Platform
Delivery , Sunrise UPC
54 February 2022