Younger consumers drive shift in how to earn and spend money Technology is helping drive dramatic shifts in the way different generations earn and spend money in a post-COVID world , according to new research . IDC ' s Consumer Pulse , a survey of consumers in seven countries , has revealed how stark differences between the generations promise to transform the tech landscape over the next decade .
THE BRIEF
“ I think the biggest compliment and reflection of that is when people around the business don ' t see you as a cost centre , but as an enabler ”
Nigel Tranter CTO , Pinsent Masons �
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“ The potential of leveraging new technologies that augment the work of our clinicians to enhance , extend , and , ultimately , save lives make my job truly exciting ”
Michael Elley CIO , Baptist Health �
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BY THE NUMBERS
Research by Apogee finds organisations ’ current IT setup is preventing effective collaboration , putting remote workers at a disadvantage and driving up cyber risks
63 %
63 % of IT directors are not very confident in their IT estate ’ s ability to fully support the hybrid workforce
48 % admit remote staff don ’ t have access to the same solutions as office workers
48 %
Younger consumers drive shift in how to earn and spend money Technology is helping drive dramatic shifts in the way different generations earn and spend money in a post-COVID world , according to new research . IDC ' s Consumer Pulse , a survey of consumers in seven countries , has revealed how stark differences between the generations promise to transform the tech landscape over the next decade .
14 February 2023