Technology Magazine February 2024 | Page 97

Microsoft ’ s smart manufacturing innovation & PTC partnership
Amol Adgaonkar , Microsoft ’ s Manufacturing & Mobility Industry Senior Director , on how PTC supports the factory floor & brings digital threads to life
Microsoft is one of the world ’ s most trusted cloud infrastructure providers , offering solutions in productivity , business applications , gaming and more . But one thing that you might not think of right away , is that Microsoft is also a manufacturer . The company makes high tech devices , such as Surface Books , Xbox consoles and HoloLens devices . Amol Adgaonkar is a part of Microsoft ’ s manufacturing and mobility industry team . He leads Microsoft ’ s strategy for factory solutions , helping manufacturers accelerate their digital transformations or AI journeys .
Smart manufacturing and transformative technologies from Microsoft and PTC
From a manufacturing perspective , Microsoft has four key priorities :
• Unlocking innovation and introduce new product
• Enable Intelligent Factories
• Resilient manufacturing supply chains
• Modernise manufacturing customer experience
“ Our primary goal is to drive transformation ” explains Adgaonkar .
“ It is through these four priorities that we enable and bring our technologies to our customers . Microsoft integrates its technology to empower people across these areas at the same time , accelerating innovation and infusing AI across all of them .”
While AI is the ‘ new thing ’ that people are talking about today , Microsoft has been innovating & using neural networks in its products & services for quite a while now . Boston-based software development company PTC is one of Microsoft ’ s most trusted top tier partners , especially for manufacturing . PTC ’ s solutions go end to end and it has everything from CAD and product design to PLM , to manufacturing and to service .
“ If you look at a product lifecycle or a manufacturer ’ s view of the entire lifecycle of their operations , PTC covers it all and covers it really well ,” said Adgaonkar . “ They ’ re on almost every factory floor helping customers transform bits from product design to manufacturing & service . PTC is uniquely positioned in terms of bringing capabilities like a digital thread to life .