BMMI
Qatar . However , we ’ re really trying to streamline and centralise our technologies , our people ’ s skills , and their experiences to drive efficiency in our operations .”
With over 130 years of success , BMMI is reaping the rewards of its innovative strategy . Since its creation , the group has mobilised into new markets , diversified into new sectors , and is boasting strong fiscal results .
POSITIVE WORK CULTURE However , the key to the company ’ s success not only lies it its technological advancements , says Alorayedh , it also lies in its people .
“ Being a diverse group , our competitive edge would be our culture and our people ,” he notes . “ BMMI ’ s core mission is ‘ Winning the hearts and minds of our customers by delivering exceptional service ’ and so at BMMI , we adopt a performancedriven , customer-focused business approach .”
Today , more than ever , harnessing the right culture in an organisation is critical to success and this is something which BMMI truly appreciates . With a multicultural workforce representing over 40 different nationalities , the company uses IT to empower its staff and users . It has been a winning tactic , however , Alorayedh doesn ’ t underestimate the work that lies ahead .
“ New technologies come out every other day ,” he says . “ Our main challenge is to keep up with the innovations that are happening around us because , if you don ’ t have the technological advancements that separate you from your competition , then your competition has the advantage .”
180 January 2018