Over the past decade , there ’ s been a sea change when it comes to the industry ’ s perception of data . Enterprises , employers , non-profits alike are recognising its merits and as the data wave pushes forward , Tableau stands set to benefit from this tailwind . For businesses ’ looking to tap into data Selipsky ’ s advice is simple : get the culture right and the sky ’ s the limit . “ Anytime a company talks about change , leadership plays a crucial role in driving it ,” he observes . “ I think fundamentally it ’ s about setting that direction and saying , ‘ we are going to make decisions in a way that is
different to what we have done in the past ’. I think there are some tactical things that help make that happen : I think the creation of centres of excellence around data and analytics really help to create a lightning rod for the organisation to turn to . Overall , providing that leadership and showing the organisation the roadmap that they ’ re going to be heading is crucial .”
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