DIGITALBRIDGE
“ I spent a lot of time looking at the billboard space, because billboards are very much like a telecom tower,” he explains.“ So, we created a company back in 2019 that focused specifically on acquiring the land and the physical structure of billboards in the UK.”
The result? In a matter of only a few years, a company built up to £ 50m( US $ 67.8m) of billboard cash flow before DigitalBridge exited, delivering strong returns to its investors.“ Ultimately, it was a great success story,” he adds.
“Verizon can’ t deliver its service without the towers we own. It’ s a truly symbiotic relationship”
Steven Sonnenstein, Senior Managing Director, DigitalBridge technologymagazine. com 179