Technology Magazine January 2026 | Page 43

BSA( THE SOFTWARE ALLIANCE)
TOP 10 – TECHNOLOGY ASSOCIATIONS
BSA( THE SOFTWARE ALLIANCE)
CEO: VICTORIA ESPINEL FOUNDED: 1988
BSA is a leading advocate for the global enterprise software industry. With members including many of the world’ s major tech players – including Microsoft, IBM, Oracle and Salesforce – it operates in more than 30 countries, working with governments to advance policies that promote software innovation, digital transformation and data-driven economies. It is a powerful voice on critical issues like AI, data privacy, cybersecurity and intellectual property rights. BSA is also globally recognised for its efforts to promote software licence compliance, helping to ensure a fair and legal digital ecosystem.

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BSA CEO Victoria Espinel’ s message to India’ s AI pre-summit forum
Victoria Espinel, CEO, BSA technologymagazine. com 43