— Suresh Babu ,
Senior Divisional Director , Critical Care & HI & T
MIDDLE EAST
" PATIENT ENGAGEMENT IS VERY CRITICAL AS PATIENTS CAN BE IN A HOSPITAL FOR
DAYS OR EVEN WEEKS ”
— Suresh Babu ,
Senior Divisional Director , Critical Care & HI & T
159
Babu says . “ That ’ s very critical , especially if you look at countries like UAE which look for premium brands . These solutions are helping clinicians and adding value , making healthcare more affordable , interoperability and fundamentally increasing efficiency .”
The healthcare system in the Middle East is investing large amounts into infrastructure and equipment . If the market becomes saturated with newly constructed hospitals , experts will look to see which technologies and applications could bring about cost optimisation and ROI .
“ There is big potential in Middle East because there has been a rise in lifestyle diseases such as obesity , diabetes and high blood pressure ,” explains Babu . “ If you take the UAE , for instance , the region has one of the largest diabetic populations in the world . Therefore , the Middle East is definitely looking at investing more in healthcare and being more costeffective through technologies because the population is grow-
www
. gigabitmagazine . com