HOME CREDIT INDIA
“ OUR MISSION IS TO EMPOWER PEOPLE TO LIVE THE LIFE THEY WANT NOW ”
MILAN DOLANSKY CHIEF DIGITAL OFFICER , HOME CREDIT INDIA
50K + digital point-of-sale touchpoints for customers
95 % of retailers are small family-owned businesses
45 % of the consumer loans offered at zero interest
40 % of customers return to us for repeat business
“ We see our role as one that brings preapproved lending services to many more people ,” he says .
As part of the initiative , HCIN has plans for a virtual card launch in the next few months , which will allow their customers to have the benefits of a pre-approved or flexible loan product . “ This is definitely an innovation for the market ,” Dolansky states .
“ We are trying to help our customers improve their lives and fulfil their aspirations . A lot of them are buying their first smartphone , their first fridge , their first AC unit . Our mission is to empower people to live the life they want now .”
A developing space In March 2020 , as part of his role , Dolansky found himself managing the digital transition of a company that had typically served customers face-to-face , and a workforce that was unused to the concept of remote working practices .
He explains : “ When the pandemic started and the country locked down , we had to move very quickly . But it was a challenge because of the way India operates regarding technology . In most developed
technologymagazine . com 209