Technology Magazine July 2026 | Page 192

SUSTAINABILITY
WHAT IS AGRITECH?
Agricultural technology is the use of tools to grow more food using fewer resources.
Instead of treating an entire farm the same way, modern farmers use a combination of hardware and data to make incredibly precise decisions. For example, drone sensors can scan a field to pinpoint the exact crop row that needs water, while automated tractors drive themselves using GPS to avoid wasting fuel.
This special report explores this grounded tech revolution by profiling three very different organisations: Justdiggit, a nonprofit using satellite data to scale landscape regreening across Africa; McCain, a global food retailer which is building digital twins of openair farms to help farmers protect their crops; and Tend, a specialised software platform provider that is moving farmers away from complex spreadsheets and using AI to manage operations.
While their operational models differ, the organisations are united by the shared goal of leveraging tailored agritech to make farming smarter and more resilient.
WATCH NOW
How we are restoring nature across Africa – Justdiggit story 2025
192 July 2026