RAIFFEISEN BANK INTERNATIONAL
Through a digital transformation , Raiffeisen Bank International continues to navigate the changing technological landscape of the financial industry
Technology continues to define , and redefine , the global financial industry . Over the last decade , more and more financial organisations , banks and insurers have had to undergo significant transformations , embracing the ever-changing effect of technological innovation .
As companies turn towards technology to define their strategy and future , the role of the CIO has never been more important than it is today .
“ Technology has become the very engine that drives the financial industry ,” says Robert Fritz , Group CIO and Managing Director , Raiffeisen Bank International AG ( RBI ). “ As a CIO , you have to be an enabler , so that the company can take advantage of the opportunities and potential that IT can bring . Not only that , but there is much more responsibility in enabling the company to keep up with and respond to the everchanging customer expectation .”
Servicing about 16.5mn customers across Central and Eastern Europe ( CEE ), and being the second largest bank in Austria , RBI has a fairly large footprint , and it is this footprint that Fritz is tasked with significantly enriching through technology .
The journey , Fritz describes , will see RBI move from its traditional centralised approach to a much more synergetic one .
“ This journey is centred around adopting synergetic approaches to the business itself ,” says Fritz . “ That means looking at our front-end channels and our mobile channels and investigating what the real difference is in customer expectation when it comes to the mobile experience .”
162 June 2018