Ashley Colyer , Acting CIO
mobile platform for the organisation ’ s forays into retail e-commerce since 2015 . “ It ’ s a really engaging mobile app : tactile , intuitive and with a great user experience ,” he adds .
Over the past year , Colyer highlights the hugely successful overhaul of Foodstuffs North Island ’ s wholesale e-commerce platform , migrating to Salesforce ’ s recently acquired “ CloudCraze ”, a natively and purpose built B2B e-commerce solution which had yet to be implemented in the region ,” he reveals . “ We partnered with Adept Group , a local company with fantastic Salesforce expertise , to deploy the solution for our wholesale brand Gilmours . They were key to delivering a project that came in on time and under budget . The impact on the business was instant . Since we went live , sales growth has been dramatic for the business .”
Colyer notes a huge shift in the digital expectations of customers , whether shopping online or in store , which is focusing the company ’ s energies on building an integrated ,
185 EXECUTIVE PROFILE
Ashley Colyer , Acting CIO
Before embarking on a career in IT , Ashley Colyer worked as a trader on the financial markets in London . He believes that data driven role , focused on being able to digest and analyse vast quantities of information , gives him an intuitive approach to the data wrangling solutions technology can offer . “ The shift towards a data driven and customer centric approach at Foodstuffs North Island has felt very natural for me ,” he says . “ You ’ re really looking at what the data ’ s telling you and then figuring out what to do next , so my previous career experience has definitely shaped my approach towards leading in IT .” Never one to get overexcited by the latest hyped technology his first thought is : “ How do we actually turn that into something that ’ s going to be useful and meaningful to the business and our customers ?”
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