Technology magazine takes a look at how the company is driving innovation within traditional media and entertainment

F ounded in 1970 , BEC World ’ s ambition is “ to rebuild the organisation to become a forward-thinking and lean organisation ,” by leveraging its “ creative DNA to deliver fresh and engaging content for today ’ s users , and technology to deliver innovative and effective media , across all screens , beyond Thailand .” Being the second largest TV station in Thailand the 50 year old company strives to take the traditional TV business model into the new digital age . “ In response to the increasing competition after the introduction of Digital Terrestrial TV ( DTTV ) and the changes in advertising environment in the Digital Disruption era . The Company has a strategic direction on building and maintaining a sustainable business with competitive edge ,” comments BEC World .