DENTSU AEGIS NETWORK ASIA PACIFIC
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“ One thing I learned from great leaders like Elon Musk ( Tesla ) and John T . Chambers ( Cisco ) is that they have a vision , a higher purpose , to positively impact the world ”
— Leo Liu , CTO , Dentsu Aegis passionate to help companies with their digital transformation journey .” Dentsu Aegis Network was the first media network Leo has joined and he saw a great opportunity to be able to drive digital transformations for both the company and its clients ( representing a diverse spread of industries , countries and markets ).
When it came time for Leo to formulate his approach to the CTO role , he relates that the leadership styles he ’ d worked under previously influenced him greatly . “ One thing I learned from great leaders like Elon Musk ( Tesla ) and John T . Chambers ( Cisco ) is that they have a vision , a higher purpose to impact the world positively . It is important to have a vision which people can relate to and get excited about ; a North Star to aim for ,” he explains . Taking this philosophy into account , Leo implemented the Vision , Strategy , Execution framework to ensure his team is focused on achieving a long-term plan whilst making progress on execution daily . “ Execution without strategy is aimless . Strategy without execution is useless .”
Although being able to conjure the vision is half the battle , Leo
JUNE 2020