VIRGIN MOBILE MEA
“ The Virgin Mobile brand is targeted more for the Arab youth and tech-refined expats - who are into their digital apps - and , last but not least , the people who are young at heart - which I claim to be ,” said Dudman Nielsen .
FRiENDi mobile is the brand for those with a piece of their heart abroad , offering highly affordable international prepaid mobile and Internet services in Oman and Saudi Arabia .”
FRiENDi Mobile According to Dudman Nielsen , FRiENDi mobile brings outstanding value for money to customers in Oman and Saudi Arabia , empowering them to stay connected to family , friends and the world around them .
“ FRiENDi mobile is the brand for those with a piece of their heart abroad , offering highly affordable international prepaid mobile and Internet services in Oman and
Saudi Arabia ,” comments Dudman Nielsen . FRiENDi ( which combines the English word friend and Arabic Habibi for my love or friend ) mobile helps its customers enjoy international and local call quality at the best rates and provides the relevant data bundles for VoIP calls .
“ The mobile service is built for expats living in the GCC from Pakistani Bangladeshi , Sri Lankan and India who would like to have services in their own languages . It is presented in a simple way to understand and very much focused on blue collar expat workers - which is a completely different segment than the high-end digital Virgin mobile segment .
“ Whether they ’ re calling a friend across the globe , sending a text or surfing the web , we ’ re working hard to make sure they enjoy that experience .”
246 June 2021