TRAILBLAZER
BP winning the race to net-zero
Franziska Bell VP , Data & analytics
As VP of Data & Analytics , Franziska Bell leads BP ’ s data and analytics discipline , covering everything from data science and artificial intelligence ( AI ) to data engineering , data analytics and data management .
Her team partners with the business to set BP ’ s data and analytics strategy , ensuring that it is rolled out across the organisation to act as a catalyst for everything they do .
Bell is also in charge of BP ’ s data and analytics capability , helping others accelerate their careers and establishing a data-driven strategy for one of the world ’ s largest energy companies .
How do you see your role evolving over time ? I expect the importance of data and analytics to continue to grow exponentially . Our industry is filled with rich , data-driven problems and opportunities . When we apply data science to some of these problems , I believe we can have a positive , long-lasting impact on the world .
BP ’ s ambition is to become a net zero company by
2050
Right now , we ’ ve only scratched the surface of what is possible . Our ultimate aim is to build data-driven products and platforms that allow BP to iterate and innovate faster than anyone else .
What initially drew you to work for the business ? I ’ ve felt inspired ever since my first conversations with Bernard Looney and his leadership team .
At BP , the applications for data and analytics are immense . We work on everything from energy production , shipping , and refining to commodities ’ trading and the sale of BP products to suppliers and customers . The variety that comes with my work makes me feel like a kid in a candy store a lot of the time !
Beyond the impact our work can have for BP as an organisation , there is also the impact that BP can have on our planet . Data and analytics will have a significant role to play in helping the world get to net zero . It ’ s a core part of BP ’ s ambition to become a net zero company by 2050 , or sooner .
All of this means that my teams are laying the digital technology foundations that will be crucial to rewiring the world ’ s energy systems .
20 June 2022