WIZZ AIR
Data-driven
agility helping Wizz Air to soar above rivals
“ From its very inception , Wizz Air was different because it was trying to make air travel affordable to everybody ”
ZSOLT NADAS HEAD OF TECHNOLOGY , WIZZ AIR
Able to test new territories with agility and low risk When Wizz Air tried to expand into Norway ’ s domestic market , it was able to rethink the rollout after observing that the market conditions weren ’ t perfectly set up for the service at the time .
“ And that ' s something that 20 , 30 , 40 years ago ; wouldn ' t have been possible because the decision would ' ve come too slowly and the data wouldn ' t have been able to give us that feedback as necessary and the analysis would ' ve taken too long .
“ Aviation is probably one of two industries that I ' ve worked in , as part of my consulting background , that has always had a rich data tradition . The other one being oil and gas specifically because of the amount of investment to realise value . Aircraft are
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