FOREWORD
TECHNOLOGY MAGAZINE TEAM
AI, TECHNOLOGY & CYBER SENIOR EDITOR TOM CHAPMAN
EDITOR ALICE CHAMBERS
DEPUTY EDITORS RITHULA NISHA-EBRAHIM DIYA JOSEPH
LEAD DESIGNER JULIA WAINWRIGHT
MEDIA DIRECTORS RYAN HALL TOM VENTURO JOE PALLISER
PRODUCTION MANAGERS YEVHENIIA SUBBOTINA FREYA REID
MARKETING LEAD ROSIE HISKEY
PRODUCTION DIRECTORS DANIELA KIANICKOVÁ JANE ARNETA
MANAGING DIRECTOR LONDON & EVENTS JAMES CALLEN
CHIEF REVENUE OFFICER JAMES WHITE
CHIEF COMMERCIAL OFFICER LEWIS VAUGHAN
CEO GLEN WHITE
PARTNERSHIPS THAT INSPIRE AND DO GOOD
The FIFA World Cup 2026 is set to break viewing records, surpassing the five billion people who watched in 2022. In this issue, we cover the ways the teams, event organisers and official partners are using technology to enhance the tournament experience, including Lenovo’ s Football AI Pro, which is set to improve match analysis, fan engagement and more.
Another notable mention from this issue is between Mars and its partners, who are using technology to help farmers reduce emissions and support regenerative agriculture.
“ Last year alone, we supported over 60 climate-smart agriculture projects across 13 crops in 29 countries,” says Nici Bush.“ These initiatives helped remove over 41,000 tonnes of CO₂ from the atmosphere.”
These are just two examples of how technology can help to inspire and do good – you’ ll read about even more in the following pages!
Alice Chambers
ALICE CHAMBERS
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