ASIA consumers and help them to lead longer and healthier lives ,” Ford says .

This shift in demand has led the business to create new distribution solutions , service and product propositions to extend the clients ’ reach through the implementation of digital tools across Asia Pacific , particularly in China .

“ In markets such as China , the new generation of consumers have leapfrogged the use of email and conducts their communication and transactions through interactive channels such as WeChat . They therefore want the ability to receive offers and execute transactions through mobile devices and similar platforms ,” he says . “ It required us to provide slicker propositions and engagement tools that consumers can understand and respond to readily .”

Consumers ’ demand to receive continual , real-time information and advice about their policies and health links with Ford ’ s belief that ‘ health is the new wealth ’ within the insurance business , which is integral to SCOR Global Life ’ s solutions .

Growth of health and wellness

Number of employees at SCOR

Drawing from an ecosystem of expertise , a number of partnerships have helped drive SCOR Global Life ’ s solution development and ambition to help anticipate customer issues , even before they arise . Its decision to become the sole global distributor of French wellness company Umanlife ’ s health platform has seen its clients gain the ability to access personalised lifestyle information about their own health and wellness , and follow bespoke programmes designed for their specific circumstances . Merging external expertise with SCOR Global Life ’ s in-house

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