GODADDY
KEITH TICE TITLE : CHIEF PROCUREMENT OFFICER LOCATION : ARIZONA , UNITED STATES INDUSTRY : INTERNET SERVICES
company ’ s spend with each supplier . “ I needed to figure out what makes sense for GoDaddy , and I did that through a series of interviews with internal stakeholders about why they have certain vendors performing certain tasks for us .” Tice used the ‘ five whys ’ as his model :
• Why are you doing this ?
• Why this vendor in particular ?
• Why does it cost this much ?
• Why are we paying for that ?
• Why is it necessary ?
Tice ’ s next move was to transmit the idea that each and every vendor is “ expendable ”, acting as a challenge for them to proactively justify GoDaddy ’ s spend through competitive service and delivery . “ Step three was then
EXECUTIVE BIO
Keith grew up in a very small town in the northern high plains of Texas . After attending college at Tarleton State University , Keith began his career working in the protein industry for IBP , Inc ., which is now a part of Tyson Foods . The goal Keith had set after leaving Tarleton was to establish a career in Procurement . His first role came in 1997 with The Dial Corporation , not a part of Henkel . Keith initially managed Procurement for the Armour Star Brand of food products , a division of The Dial Corporation . As he progressed through the various functional areas within Procurement for Dial / Henkel , Keith was recruited to build a Procurement function and organization at GoDaddy . Starting in May 2013 the transformation and building of the Procurement organization with GoDaddy began as a team of three focused on IT requirements alone . Today , the organization and team Keith has built is managing all third party spending through the efforts of 12 staff located around the world .