Technology Magazine March 2023 | Page 160

Introducing a new home improvement marketplace

A new product marketplace will offer customers a wider selection of products from trusted third-party sellers all in one place at diy . com
Customers will have more choice with :
An additional 100,000 products , available within 6 months
The marketplace will both expand existing ranges and add new categories , such as :
In-store returns for many marketplace products
Trusted third-party sellers
Wallpaper
Lighting
Power tools
Small
domestic
appliances
Why is it being launched ?

82 %

82 % of our customers ’ journeys start online , so the marketplace multi-channel model will make shopping with us even more convenient

48 %

nearly half ( 48 %) of online product searches in the US , UK & Germany started on marketplaces
There are many reasons for third-party sellers to join the B & Q home improvement marketplace
Access a popular and trusted retail site with significant traffic that is synonymous with quality
Reach a significant demographic of UK consumers
Work with one of the UK ’ s most recognisable home improvement retail brands
How does it work ?

1 2 3 4 5 6

Third-party sellers go through a verification process
Products listed on diy . com as ‘ sold and shipped by [ seller name ]’
Customer adds to basket and checks out as usual
Customer adds to basket and pays as usual
Third-party seller delivers to customer
Customers can return their orders via home collection or to any one of our UK stores

To find out more visit diy . com , or the B & Q app