Technology Magazine May 2017 | Page 155

EUROPE

The company mantra is ‘ we move people ’, and aims to provide the full package of services necessary for travellers who choose it three businesses ( CheapTickets , BudgetAir , Vayama ) merged into one in 2011 , yet they each continued to operate separately until McDonald stepped in two years later .

“ It was pretty challenging ,” McDonald admits . “ At that point there was no real integration yet ; nothing had changed on either the IT or the business side . Once I joined , we made some quick decisions and said ‘ this is what we now need to do ’. We changed our strategy and short-term plan accordingly to focus on optimising what we had , so we could drive the maximum business value from our existing platforms . The technology teams were instantly on board and excited to be part of the plan for a big future .”
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