Technology Magazine May 2018 | Page 228

MAN AND MACHINE
ACCENTURE

MAN AND MACHINE

Nowosel can see a day when man and machine will work as one . “ We need to rethink the way we use systems ,” he says . “ It ’ s not just the user interface . The intelligence in the system needs to recognise me . It needs to say : ‘ Hey , I know you have already purchased
something . I know you ’ re sitting in this type of business . I guess you ’ re currently looking for these types of buys . This is what ’ s relevant for you to be successful .’ So , it ’ s less anticipating the right product and much more anticipating the right demand by understanding the business . And that is a very different user interface than just making it a little bit more web-based and smartphone enabled . And for me that is one of the biggest things I would really like to break and move away from . I want to take a very traditional process flow and transform it into something that is an
Click to watch Kai Nowosel talk about his approach to work with partners and business enablement within Accenture including their use of new technologies . 228 May 2018