MIDDLE EAST
continuously improving the guest experience .
“ Technology has played a key role in the way we manage the business , whether it ’ s the data that we review , analyse and make decisions on , or how guests consume our services . For us , technology is paramount .”
Atlantis , The Palm has seen a root-and-branch transformation of its digital function and although technology has played a pivotal role , Lynsdale says that this is all thanks to his team ’ s hard work and perseverance . “ Without a dedicated team of technology professionals all of this wouldn ’ t be possible ,” he says , candidly . By all accounts , it seems that at Atlantis , The Palm , the company ’ s staff are its greatest assets .
It ’ s an exciting time for the Atlantis brand – the hotelier is opening a succession of new hotels including Atlantis Sanya in the South China Sea and is exploring expansion opportunities in tourist hotspots such as Hawaii .
Amidst this , Atlantis , The Palm hasn ’ t forgotten the fundamentals of a successful hotel digitisation strategy , and it is this pragmatic thinking which is helping the hotel provide a guest experience like no other .
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