IOT : THE NEXT FRONTIER
DIGITAL STRATEGY
IOT : THE NEXT FRONTIER
IoT has long been hailed as an opportune market and with the pending launch of 5G , it ’ s likely the technology will soon become the norm . Vodafone has carefully etched its own path in the IoT market , recognising it as a future growth area . “ We ’ ve got more than 70mn IoT devices connected to our network and we have built a global platform for IoT management that ’ s made it easy for customers to develop applications . This has allowed us to be an early leader in a couple of markets such as the automotive market , which we think will continue to grow as a really strong sector for IoT ,” says Petty . In fact , Vodafone IoT technologies are already embedded within several connected vehicles built by firms such as Audi , BMW , Daimler , Ford , General Motors , Jaguar Land Rover , Porsche ,
50
MAY 2019