“ People like to touch , they like to get in a car and consciously take it for a test drive . So what we are trying to do is offer as much of that as we can , through the digital experience which will come in the shape of Virtual Reality ( VR ), Augmented Reality ( AR ) and imaging technology .”
BCA MARKETPLACE
“ People like to touch , they like to get in a car and consciously take it for a test drive . So what we are trying to do is offer as much of that as we can , through the digital experience which will come in the shape of Virtual Reality ( VR ), Augmented Reality ( AR ) and imaging technology .”
ROBERT TEAGLE GROUP CIO , CONSTELLATION AUTOMOTIVE GROUP
• Improve the bidding process which now allows proxy bidding
• Simple online payment process
• Click and collect which helps book transport and delivery tracking
“ Although we talk about our business being a B2B business , what we ' re now looking at offering is a much more B2C experience as the comparative experience for our buyers will be retail e-commerce platforms . Then behind that , you need to have the right infrastructure in place to ensure you can adapt quickly , scale as needed and deliver what the business needs - moving into a private or public cloud infrastructure enables us to do that ,” he said .
The Constellation Automotive Group is made up of a number of different divisions :
• Consumer-to-business - WeBuyAnyCar
• Business-to-business :
• BCA UK offering an auction service , refurbishment and stores
DID YOU KNOW ...
ECOSYSTEM WHICH DRIVES CHANGE
The digital transformation of
BCA is not a journey they have embarked on alone . A tapestry of partners include :
• Darktrace
• Softcat
• Salesforce
“ Our partners across software and hardware services are critical for us enabling us to meet our objectives ,” said Robert Teagle , Group CIO of Constellation Automotive Group , BCA owners . “ We look for partners that have the same ambition as us to drive that digital transformation and we think about our partners as an extension of our IT team .” Darktrace is BCA ’ s key security partner to provide cyber defence within their estate . Softcat works with them as a key IT service partner by helping across both the end-user and enterprise technologies . “ Salesforce also plays a critical role in our CRM contact centres and our customer service functions and MuleSoft with our integration platforms . BT , is our telecoms and network partner , supporting all of the infrastructure across our sites in the UK and then Cloudshift helps us to be the Salesforce implementation partner and help to drive forward our Salesforce transformation project . “ There ' s no way we could be as successful as we have been without having these key partners ,” said Teagle .
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