“ Parallel to the traditional selling of products , we have more and more users willing to pay only when they use services . So we are experiencing more of this type of subscription business model .”
Bizerba ’ s push for digital transformation falls under its I & T operating model , which has been coined by Gartner to express that the scope extends beyond the boundaries of the IT organisation .
While digital transformation may once have been a department in itself , emphasis now is on this drive being part of an entire company ’ s DNA – another example of being ‘ stronger together ’.
Bizerba ‘ building back better ’ after cyber attack Dr Hürter does not shy away from the fact that Bizerba has been in recovery mode , having suffered a severe cyber attack in June last year .
While basic functions were restored after a few weeks , the establishment of a new IT landscape took several months .
However , the experience served as an opportunity for the company to learn and ‘ build back better ’, reinforcing its global infrastructure including networks , server , cloud and security .
“ Actually , we weren ’ t bad before and were performing pretty well ,” explains Dr Hürter .
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