Technology Magazine October 2017 | Page 103

New opportunities
ASIA install it in their own data centre and the providers of cloud services .
“ Some of the enterprises do have us manage it for them in the data centre , others pick and choose and have a hybrid approach . Therefore , some of the stuff they do themselves , some of the stuff they subscribe to as a service , and we work with them to provide the glue that allows all of that to work seamlessly together , be secure and ensure trust is maintained . This transition to the cloud – it ’ s not a threat to me , it represents a great opportunity ,” Schnatterly states .
The transition to the cloud has opened up IBM ’ s technology to segments of the market for whom it was previously economically unviable . “ Now that things have transitioned to the cloud , I can provide infrastructure at hyperscale to big data centres that can provide this infrastructure as a service to clients not based on a server or a big storage subsystem , but based on just their compute needs and their storage needs , no matter how small ,” Schnatterly explains .
“ I can get very granular and we can now price to just the compute and storage needs through subcapacity , which can be carved up smaller than a server , smaller even than a virtual server , right down to a subset of a core . You can sell and make granular your compute and storage , and we can reach a whole new audience , which was never a market I could get to before . So , this represents a big opportunity .”
New opportunities
Understandably , Schnatterly is optimistic about what the future holds for IBM . “ All of this bodes well for me and my team because those demands will drive new projects and opportunities for my team to engage with clients on solutions and infrastructure to help them deliver the performance , and keep it up and running in a secure and trusted way ,” he concludes .
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