PT SEMEN INDONESIA
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Overcoming these challenges – alongside the company ’ s continuing goals of maintaining its market position and enabling growth – are being aided by PT Semen ’ s ongoing digital transformation according to its ICTMP . “ ICTMPs last between three and five years . ICTMP I , which covered the 2008-2013 period , concentrated on providing a single ERP platform system that enabled the company to standardise its business processes among cement subsidiaries . ICTMP II , which covered the 2014-2018 period , focused on revitalising and upgrading the core ERP modules and expanding its capabilities to support the implementation of Customer Relationship Management ( CRM ) and Supply Chain Management ( SCM ). CRM and SCM are the key to enhancing the company ’ s competitiveness in both domestic and regional markets ,” says Tholchah .
This year , Semen Indonesia embarks upon a new stage of its ICTMP that focuses on the company ’ s customer base . “ Our main concern is using technology to enhance the customer experience ,” he says . “ By shifting our focus and paying more attention to what customers want , service is
SEPTEMBER 2019