FOREWORD Shifting priorities demand businesses shift gear
Digital sustainability is finally high on the business agenda , after years of tech being used to drive profit and efficiency improvements ; the question now is how to maintain industry competitiveness .
“ Consumer priorities are undoubtedly changing , and , if the tech industry wants to reflect this shift , it needs to utilise technology for good and put its executives at the forefront of this strategy . ”
companies all over the world have committed to various sustainability initiatives in recent years . Sadly , though , as reported by Oracle , 94 % of people lack the belief that society has made enough progress when it comes to sustainability and social issues .
43 % of businesses share faith in their power to enact more meaningful changes when it comes to both sustainability and social factors and , as such , think that now is the time for them to take decisive action – especially if they want to not only support the fight against climate change while also remaining competitive .
Consumer priorities are undoubtedly changing , and , if the tech industry wants to reflect this shift , it needs to utilise technology for good and put its executives at the forefront of this strategy .
In this issue , we look into this very topic , showcasing the importance of digital sustainability while learning how key players in the industry are leading the way with climate conscious and tech-driven policies .
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