“ Customers depend on us to be aware that they have received an order from their own customers ”
DARWISH ADI VICE PRESIDENT IT , FRACHT US
employees but also by the amount of throughput they are able to process .
“ For example , our Atlanta office didn ’ t necessarily increase its staff much but the goods that they move has more than doubled , and that was possible because we had the technology needed to process everyday records .
“ Technology has given our people extra time to spend with customers and this allows them to better manage exceptions , rather than having to manage each and every shipment .”
Adi continues : “ We don ’ t want to look at 250 shipments that are in-flight at any given moment . We only want to look at the five that are facing a potential delay . This allows us to offer a better service to our customers .” Adi is immensely proud of his team . “ They inspire me ,” he says . “ They ’ re exceptional individuals . We have some really strong leaders , and watching them day in , day out – producing products , connecting people and solving problems for our business – makes me want to do my role even better . It makes me want to support
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