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Tata Consultancy Services uses its sports sponsorships to build relationships and use its technology and passion for innovation to enhance event experiences .
Through its title partnership with the Jaguar TCS Racing Formula E team , TCS helps the team leverage data to predict race outcomes and optimise performance .
TCS is also involved with a number of marathons and running events around the world , such as the London , New York City , and Mumbai marathons .
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According to Capgemini , sport provides a platform to demonstrate its expertise in achieving true impact and value through innovation .
Capgemini is playing an active role in supporting new projects that are helping World Rugby in its efforts to transform the sport : from vital technological solutions at the Rugby World Cup France 2023 , to creating a more inclusive pathway for female leaders in rugby .
Furthermore , its partnership with Peugeot Sport plays a key role at the heart of the FIA World Endurance Championship programme , driving transformation with advanced digital tools and analytics to enhance the performance of the team .
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